Deployed Visual Assets
Fineride specializes in premium automotive wrapping and aesthetic detailing. The challenge was accurately capturing complex vinyl colors, satin finishes, and the surgical precision of the installation process without losing the aggressive car culture vibe.
We deployed polarized cinema lenses to completely control reflections off the vehicle bodywork. The edit was paced methodically around the actual application of the vinyl, utilizing macro optics to prove the flawless edge work.